Advertising Disclosure

Last updated: December 6, 2025

Our Commitment to Transparency

At Cavus Origin, we believe in complete transparency regarding any advertising relationships, affiliate programs, or sponsored content that may appear on our website or in our communications. This Advertising Disclosure explains how we monetize our content and services, our relationships with third parties, and how these relationships may influence the content we present.

We are committed to providing honest, unbiased information about Vietnamese coffee sourcing while maintaining full disclosure of any financial relationships that could be perceived as influencing our recommendations or content.

Affiliate Relationships and Partnerships

Affiliate Program Participation

Cavus Origin may participate in affiliate marketing programs with coffee equipment manufacturers, logistics providers, and other service providers relevant to the coffee industry. When we include affiliate links on our website, we may receive a commission if you make a purchase through those links.

These affiliate relationships do not influence our core services of green bean export facilitation, origin visit coordination, and contract roasting. Our primary business model is based on direct service fees, not affiliate commissions.

Commission-Based Link Disclosures

When we include links to third-party products or services that generate commission income, we clearly disclose these relationships. Commission-based links may include:

  • Coffee roasting equipment and supplies
  • Quality control and cupping tools
  • Shipping and logistics service providers
  • Coffee education resources and publications
  • Industry software and business tools

You will not be charged more for clicking on affiliate links, and in some cases, you may receive special discounts or promotions through our affiliate partnerships.

Product Recommendation Policies

We only recommend products, services, or resources that we believe would genuinely benefit coffee professionals. The existence of an affiliate relationship does not determine whether we recommend a product. Our recommendations are based on our experience in the Vietnamese coffee industry, feedback from clients, and our assessment of quality and value.

Financial Relationship Transparency

We maintain relationships with various Vietnamese coffee cooperatives, farms, and processing facilities. These are professional business relationships based on trust and mutual benefit, not affiliate arrangements. We do not receive commissions for connecting clients with specific producers, though we do charge service fees for our facilitation work.

Sponsored Content and Brand Partnerships

Identification of Paid Content

If we publish sponsored content or paid promotions on our website, such content will be clearly labeled with one of the following disclosures:

  • "Sponsored Content" or "Sponsored Post"
  • "Paid Partnership with [Brand Name]"
  • "Advertisement" or "Promotional Content"

We maintain editorial independence even in sponsored content and will not publish material that conflicts with our values or misleads our audience.

Sponsored Post Labeling Policies

All sponsored content will include clear disclosure at the beginning of the post, making it immediately apparent to readers that the content is sponsored. This disclosure will appear before the main content begins and will be presented in a manner that is easily noticeable and understandable.

Brand Partnership Disclosures

We may enter into partnerships with brands that align with our mission of connecting coffee professionals with Vietnamese coffee producers. These partnerships may include:

  • Equipment manufacturers whose products we use in our roasting facility
  • Logistics companies we work with for export facilitation
  • Coffee organizations and industry associations
  • Educational platforms and training providers

When we mention partner brands, we will disclose the nature of our relationship if it involves financial compensation or significant non-monetary benefits.

Content Authenticity Guarantees

We guarantee that all content on our website, whether sponsored or not, reflects our genuine experiences and professional opinions. We do not allow sponsors to dictate the content of our posts or require us to make specific claims. Our reputation in the coffee industry depends on providing accurate, helpful information.

Third-Party Advertising Networks

Display Advertising Networks

We may use third-party advertising networks to display advertisements on our website. These networks may use cookies and similar technologies to serve ads based on your browsing history and interests. We do not control the content of these advertisements or the practices of advertising networks.

Behavioral Targeting Disclosure

Third-party advertisers may collect information about your online activities over time and across different websites to provide targeted advertising. This practice is known as behavioral or interest-based advertising. Information collected may include:

  • Pages visited on our website
  • Links clicked and content viewed
  • Time spent on various pages
  • Search terms entered
  • Browser type and device information

Cookie Usage for Advertising

Advertising networks use cookies and similar tracking technologies to deliver personalized advertisements. For detailed information about our use of cookies, including advertising cookies, please see our Cookie Policy. You can manage your cookie preferences and opt out of personalized advertising through your browser settings or industry opt-out tools.

Ad Personalization Practices

We may use remarketing services to show advertisements to visitors who have previously visited our website. These advertisements may appear on other websites you visit. Remarketing uses cookies to identify previous visitors and show relevant ads based on their interests. You can opt out of remarketing and personalized advertising by adjusting your cookie preferences or using browser privacy settings.

Your Rights and Advertising Controls

Ad Preference Management

You have control over the advertising you see on our website. Options for managing advertising include:

  • Adjusting cookie settings through your browser
  • Using ad-blocking browser extensions
  • Opting out of personalized advertising through industry tools
  • Managing cookie preferences on our Cookie Policy page
  • Contacting us directly with concerns about specific advertisements

Opt-Out Procedures

To opt out of personalized advertising:

  • Visit our Cookie Policy page to manage cookie preferences
  • Use browser settings to block third-party cookies
  • Visit the Digital Advertising Alliance opt-out page for industry-wide opt-out
  • Enable "Do Not Track" signals in your browser

Please note that opting out of personalized advertising does not mean you will see fewer ads, but rather that the ads you see may be less relevant to your interests.

Data Collection for Advertising

When you interact with advertisements on our website or click on affiliate links, the advertiser or affiliate network may collect information about that interaction. We do not control this data collection and recommend reviewing the privacy policies of third-party advertisers. Our own data collection practices are detailed in our Privacy Policy.

Rights Under Privacy Regulations

Depending on your location, you may have additional rights regarding advertising data collection under privacy laws such as GDPR, CCPA, or other regional regulations. These rights may include access to your data, deletion of your data, and opting out of data sales. Contact us for assistance in exercising these rights.

Federal Trade Commission Compliance

This disclosure is provided in accordance with the Federal Trade Commission's guidelines concerning the use of endorsements and testimonials in advertising (16 CFR Part 255). We are committed to ensuring that all advertising relationships are clearly disclosed to our audience.

Key points of our FTC compliance:

  • All material connections between Cavus Origin and advertisers will be disclosed
  • Affiliate relationships are clearly identified when recommendations are made
  • Sponsored content is labeled as such in a clear and conspicuous manner
  • Testimonials and endorsements reflect genuine experiences and opinions
  • We do not make claims about products or services that we cannot substantiate

Our goal is to maintain trust with our audience while complying with all applicable advertising regulations and industry standards.

Our Revenue Sources

For complete transparency, here are the primary ways Cavus Origin generates revenue:

  • Service Fees: Direct fees for green bean export facilitation, origin visit coordination, and contract roasting services
  • Affiliate Commissions: Commission income from affiliate links to coffee-related products and services (when applicable)
  • Sponsored Content: Payment for creating and publishing sponsored content that aligns with our audience's interests (when applicable)
  • Display Advertising: Revenue from third-party advertising networks displaying ads on our website (when applicable)

Our primary business model is built on service fees, ensuring that our recommendations and content are driven by value to our clients rather than advertising revenue.

Updates to This Disclosure

We may update this Advertising Disclosure from time to time to reflect changes in our advertising practices, new partnerships, or regulatory requirements. The "Last Updated" date at the top of this page indicates when the most recent changes were made. We encourage you to review this disclosure periodically to stay informed about how we handle advertising relationships.

Questions About Advertising

If you have questions or concerns about our advertising practices, affiliate relationships, or any content on our website, please contact us:

Cavus Origin

42 Lý Tự Trọng, Bến Nghé

Quận 1, Hồ Chí Minh 70000

Vietnam

Email: [email protected]

Phone: +84 28 3824 6751

We are committed to transparency and will address your concerns promptly.